Coinone Selects Code Kunst and BIBI as New Models... Targeting the MZ Generation

[Asia Economy Reporter Lee Myunghwan] Cryptocurrency exchange Coinone announced on the 1st that it has appointed producer Code Kunst and singer BIBI as new models.

Coinone selected Code Kunst and BIBI, who have recently emerged as icons of the MZ generation (Millennials + Generation Z), to actively communicate with the main investor group of virtual assets, people in their 20s and 30s. Along with this, various online and offline promotions will be conducted under the theme "Our Coin Investment These Days."

Recently, Coinone has been reflecting the demands of young customers who prefer an easier and more convenient investment environment in its services. The registration process has been simplified to allow membership sign-up with just email verification, and customer verification can now be done directly within the trading app without going through the PASS app.

From today until the 15th, Coinone will also hold an online event called "Cocoon X BIBI's Coin Light." During this period, among new Coinone customers who complete each step of ▲membership registration ▲customer verification ▲actual trading, a total of 1,053 people will be selected by lottery to receive prizes at each stage. Among the event participants, the customer with the highest trading volume will receive a personally signed soccer jersey worn by Code Kunst.

Meanwhile, Coinone will also run outdoor advertisements featuring the new models. The "Our Coin Investment These Days" ads can be seen on outdoor electronic billboards in areas such as Yeouido, Gangnam, and Itaewon, as well as on public transportation electronic billboards.

A Coinone representative said, "We planned this promotion to provide the MZ generation with a safe and familiar virtual asset service experience and to connect it to actual investment," adding, "With the synergy effect of the trendy exchange Coinone and the icons of the 2030 generation, Cocoon and BIBI, we plan to get closer to the young customer base."

This content was produced with the assistance of AI translation services.