SKT "Prepare a Bountiful Chuseok with T-Deal"
Commerce Service 'TDeal' Hosts Chuseok Gift Exhibition
[Asia Economy Reporter Cha Min-young] SK Telecom announced on the 29th that it has started a Chuseok gift time special sale and special exhibition on its AI curation commerce platform ‘T deal’ for customers who are considering holiday gifts.
The T deal time special event will be held in limited quantities on the T deal app and website from 2 PM to 5 PM for five days, from August 29 to September 2. The maximum discount rate for this special exhibition product is 91%.
For the time special event, SKT has prepared popular items such as massage chairs, Korean beef (Hanwoo), red ginseng, deer antlers, fruits, and cosmetics, which were highly loved during last year’s Chuseok and this year’s Seollal, in various price ranges from under 10,000 KRW to the 1,000,000 KRW range. A special exhibition page featuring over 460 products has also been opened.
T deal is an exclusive service for SKT customers, offering real-time online lowest prices and free shipping benefits. According to SKT, the transaction volume of T deal has increased more than tenfold within two years since its launch, and the monthly transaction volume is currently reaching record highs this year.
SKT is also supporting marketing for small and medium-sized enterprises through T deal. As of the first half of this year, the sales proportion of small and medium-sized enterprises in T deal’s sales reached 96%, according to SKT.
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Lee Jae-won, head of SKT’s advertising business, stated, “We hope that SKT customers will have a reasonable and abundant Chuseok that balances both cost-effectiveness and emotional satisfaction through the holiday events prepared by T deal.”
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