"Pick Up Chuseok Food" Lotte Hotel Launches Drive-Thru Holiday Meals
[Asia Economy Reporter Jeon Jinyoung] Lotte Hotel Seoul and Lotte Hotel World announced on the 29th that they will each introduce special holiday drive-thru menus for the Chuseok holiday.
First, Lotte Hotel Seoul will hold the ‘Family Gathering’ promotion from the 5th to the 10th of next month.
The ‘Family 3-Tier Set,’ a carefully prepared K-food party concept by the hotel chef, offers delicious dishes combining the hotel restaurant’s signature menu and traditional holiday foods. It consists of tier 1: premium braised short ribs, tier 2: jeon (Korean pancakes) and abalone soy sauce, and tier 3: five types of Korean desserts. The set price is 320,000 KRW.
Individual tiers can also be purchased separately. The prices are 150,000 KRW for tier 1, 120,000 KRW for tier 2, and 100,000 KRW for tier 3. Reservations can be made via phone or Naver reservation.
During the pre-order period until the 2nd of next month, customers who complete the purchase of the Family 3-Tier Set will receive luxurious bojagi (traditional wrapping cloth) packaging as a special gift, making it popular as a holiday gift option.
Lotte Hotel World is also selling the ‘Delight Box,’ a holiday food concept for the whole family, until the 12th of next month. The 3-tier box-shaped Delight Box contains abundant holiday foods such as braised short ribs, abalone vinegared dish, grilled large shrimp, yukjeon (pan-fried beef), mung bean pancakes, and yugwa (traditional Korean sweets). Additionally, taro and beef radish soup are provided in separate packaging outside the box. It is available on Naver reservation and Smart Store, priced at 300,000 KRW.
During the pre-order period from August 29 to September 2, a 5% discount is offered, allowing customers to purchase at a more reasonable price.
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A Lotte Hotel official stated, “The drive-thru products are simple yet carefully prepared, matching the recent trend of holiday food arrangements,” adding, “They are perfect products to enjoy elegant Chuseok meals.”
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