Chong Kun Dang Health Launches Healthcare Platform 'KeepWell'... Data-Driven Health Management Product Recommendations
[Asia Economy Reporter Lee Gwan-joo] Chong Kun Dang Health announced on the 22nd that it has officially launched 'KeepWell,' a data-driven personalized wellness health management platform developed in collaboration with SK C&C.
KeepWell is an intelligent health management service that utilizes artificial intelligence (AI), big data, and blockchain technology to analyze user health information and provide recommendations for health functional foods and exercise content, as well as comprehensive care for skin health and mental well-being.
Through KeepWell, Chong Kun Dang Health plans to recommend its products tailored to customers' needs and offer personalized benefits, enabling users to purchase recommended products based on precise data.
Using personalized information from KeepWell users, Chong Kun Dang Health not only recommends products suitable for their current health status but also allows users to purchase various products at discounted prices within the health functional foods and skin health categories, sorted by function, age and gender, and purpose of intake. The platform features health functional foods such as Lacto-Fit, Promega, iClear, and AllatMe, along with skin care products like CKD Guaranteed and LactoDerm for skin health.
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A representative from Chong Kun Dang Health stated, “As a leading company in health functional foods, we will contribute to industry development and diversify sales by expanding our product range and entering new areas that recommend products based on precise data. We aim to become a company that helps consumers lead better lives by making health functional foods more accessible according to their health status and lifestyle.”
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