Cosmetics Recommended by MBTI... Shinsegae Duty Free Special Promotion Underway
[Asia Economy Reporter Jeon Jinyoung] Shinsegae Duty Free announced on the 16th that it will hold a special promotion with major popular beauty brands at its Incheon Airport Terminal 1 store.
The event, running until the 16th of next month, recommends cosmetics based on the MBTI preferences favored by the MZ generation (Millennials + Generation Z) and offers special discount benefits.
In this promotion, customers can find products from a total of seven premium beauty brands, including Givenchy Beauty, Fresh, Benefit, Make Up For Ever, Clarins, and L'Occitane.
Visitors to the event can receive cosmetic brand recommendations tailored to their MBTI type through devices installed in the store. Additionally, after receiving product recommendations by MBTI, customers who purchase products from the recommended brands will receive a small gift regardless of the purchase amount.
There is also a promotion running until the 19th where customers who purchase over $100 will receive a 'National Tourism Gift Certificate' worth 10,000 KRW. The gift certificate given on-site can be used for immediate discounts on purchases.
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A Shinsegae Duty Free representative said, "This special promotion with premium beauty brands that are highly favored by consumers is expected to receive a good response not only from fans of these brands but also from beauty customers," adding, "We hope customers enjoy the fun of receiving cosmetic brand recommendations based on their MBTI."
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