SSG.com Celebrates 100 Days of Integrated Membership 'Smile Club' with Customer Appreciation Event

SSG.com 'Smile Club' 100-Day Launch Anniversary Promotion.

[Asia Economy Reporter Jeon Jinyoung] SSG.com announced on the 14th that it will hold the ‘Smile Club 100 Days Celebration’ promotion for one week from the 15th to the 21st to commemorate the 100-day launch of its membership.

First, a first-come, first-served event called ‘Smile 100-Won Deal’ will be held every day at 10 a.m., where customers can purchase popular products in highly preferred categories such as food and e-coupons for 100 won. At the same time, a ‘Time Deal’ offering limited quantities of luxury goods, furniture and interior items, and accommodation vouchers at discounts of up to 83% will also be held.

Customers can also enjoy participatory events with fun elements. A representative event is the ‘Smile Baekiljang’ contest, where participants write an acrostic poem using the word ‘Smile’ presented on the event page and enter for a chance to win up to 1 million won in SSG Money. Another event, the ‘Smile Club Mock Exam,’ offers prizes through a draw among customers who answer all membership-related quizzes correctly. Prizes include outfits worn by actors Koo Kyo-hwan and Han So-hee during the Smile Club commercial shoot, Dyson fans, and red ginseng extract.

During the event period, all membership members will receive a 12% shopping cart coupon usable for purchases on Shinsegae Mall and Shinsegae Department Store Mall, and on the 19th, the 100th day of the launch, a 15% discount coupon will be provided. Coupon benefits are available to all Smile Club members regardless of the platform they joined through, such as SSG.com, Gmarket, or Auction.

During this period, the membership customer-exclusive promotion ‘Private Club Lounge’ will also be introduced for the first time. This event, designed to promote the differentiated lifestyle that Smile Club aims for, will mainly showcase experiential content linked to offline events and limited-edition brand products that are popular among customers in their 20s and 30s.

The event, themed ‘Hawaii Gourmet Festival,’ features participation from the Hawaii Tourism Authority and Chef Kim Se-kyung of the American dining restaurant ‘Sesta.’ A lottery event invites customers to join the ‘Hawaii Food One-Day Cooking Class’ conducted by Chef Kim Se-kyung. A comment event will also be held, awarding a travel voucher worth 1 million won to customers who leave their expectations on the event page. Additionally, Chef Kim Se-kyung’s signature recipes will be introduced, and scratch coupons providing random support funds of up to 100,000 won will be offered to purchase necessary ingredients at special prices.

Jung Young-won, head of the Membership Business Team at SSG.com, said, “This event was prepared to repay the great interest shown in Smile Club over the past 100 days,” adding, “We will continue to add various benefits for membership customers to provide a differentiated shopping experience.”

This content was produced with the assistance of AI translation services.