"Camping-Friendly, Goindol Samgyeopsal" Lotte Mart Launches Bone-In Pork Belly Loin

Lotte Mart Launches 'Goindol Samgyeopsal', First Large Mart Bone-In Pork Belly and Loin
Four Pork Cuts (Samgyeopsal, Deungsim, Deunggalbi, Galbi) Attached to Bone
Improves Dry Texture of Donmahok

Lotte Mart employees are promoting Godeungdol Samgyeopsal.

[Asia Economy Reporter Yuri Kim] Lotte Mart announced on the 4th that it will launch 'Goindol Samgyeopsal,' a bone-in pork belly loin, for the first time in the large mart industry.

Recently, with the tomahawk steak craze, pork tomahawk, which is a bone-in loin cut, has also gained great popularity. However, since pork tomahawk mainly consists of loin cuts and is often considered somewhat dry, Lotte Mart developed a new specification called 'bone-in pork belly loin' by adding pork belly and pork ribs to complement this point.

The bone-in pork belly loin launched by Lotte Mart is a large-sized pork cut that includes four parts in one piece: pork belly, loin, pork ribs, and ribs. Its shape resembles a dolmen, hence the name Goindol Samgyeopsal.

Goindol Samgyeopsal is a product suitable for vacation and camping seasons. It can be eaten by biting into the bone or cut by parts to choose according to preference. It offers a softer texture and richer flavor compared to the existing pork tomahawk.

Lotte Mart will sell 'Goindol Samgyeopsal' at promotional prices at all stores from the 4th to the 10th. The pork MD (Merchandiser) at Lotte Mart stayed at the Nonghyup Bucheon Livestock Products Market for a month, testing various samples and specifications, and developed 'Goindol Samgyeopsal' that complements the shortcomings of the existing pork tomahawk while enhancing texture and taste. Considering not only quality but also price, they prepared this product so that bone-in pork belly loin, which was previously only available at some specialty restaurants, can be enjoyed affordably at home.

Hadonggyun, Lotte Mart's meat MD, said, "By developing bone-in pork belly loin for the first time in a large mart, we can provide consumers with both fresh fun and taste," adding, "We hope everyone has an enjoyable holiday season with Goindol Samgyeopsal."

This content was produced with the assistance of AI translation services.