See 'Rotok' Ads at Yeouido Shopping Mall... "Realizing the Popularization of Legal Services"
[Asia Economy Reporter Kim Bo-kyung] Ro&Company announced on the 3rd that it will conduct a large-scale advertising campaign to increase awareness of 'Lotok' and promote the expansion of the legal services market.
Ro&Company, the operator of the legal service platform Lotok, has launched a brand campaign with the message "For legal concerns, start with Lotok." The advertisement video featuring actor Park Sung-woong will be used across various channels, including SNS and outdoor advertisements at Yeouido IFC Mall.
This campaign was planned to convey the message that consulting a lawyer from the early stages of a legal issue can resolve problems more easily and quickly. Although expert help is necessary to solve complex legal problems, many still rely on internet searches or consultations with acquaintances.
Kim Bon-hwan, CEO of Ro&Company, stated, "Through this campaign, we expect Lotok to further solidify its identity of improving judicial accessibility for the public and realizing the popularization of legal services."
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Meanwhile, Lotok is running a promotion to support lawyer consultation fees. Until the end of this year, all users logging into the Lotok application for the first time can receive a 15-minute phone consultation at a 50% discounted rate. Lotok will cover 50% of the discounted lawyer consultation fees.
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