LG Electronics Supports the Bid for the '2030 Busan World Expo'

Promotional Videos Screened at 10 Domestic Locations Including Gimpo and Gimhae International Airports and Large Outdoor Advertisements in Samseong-dong
Promotion Also Conducted on Electronic Billboards in New York Times Square and London Piccadilly Circus

LG Electronics is supporting the bid for the '2030 Busan World Expo' by displaying the official promotional video for the Busan World Expo bid at 10 locations across Korea, including the electronic billboard at the entrance of Busan Gimhae International Airport (left), the electronic billboard inside Gimpo International Airport terminal (center), and the large outdoor advertisement in front of the Parna Hotel in Seoul (right).

[Asia Economy Reporter Park Sun-mi] LG Electronics is raising enthusiasm for hosting the ‘2030 Busan World Expo’ by screening promotional videos on large electronic billboards at airports and city centers.

On the 27th, LG Electronics announced that it is showing the official promotional video for the ‘2030 Busan World Expo’ at 10 locations in South Korea, including the electronic billboard at the entrance of Busan Gimhae International Airport, the billboard inside Gimpo International Airport terminal, and the large outdoor advertisement in front of the Parna Hotel in Seoul. By the end of this month, the video will also be screened on the LG Twins scoreboard inside Jamsil Baseball Stadium.

Additionally, overseas, the promotional video for the Busan World Expo bid is being displayed on billboards in Times Square, New York, USA, and Piccadilly Circus, London, UK. Last week, promotional activities for the Busan World Expo bid were also conducted at the Amundi Evian Championship, a major tournament of the US Women’s Professional Golf Association (LPGA).

An LG Electronics official stated, "As a global leader in the home appliance market, LG Electronics has formed a task force (TF) for the Busan World Expo bid and plans to leverage its overseas network capabilities to carry out support activities targeting member countries of the International Bureau of Expositions (BIE) to secure backing for the Busan World Expo bid."

This content was produced with the assistance of AI translation services.