Samsung C&T Fashion Division Launches 'Kuho Golf' as Official Line... "Available at Stores Nationwide"

Samsung C&T Fashion Division Kooho 22FW Golf Line.
Photo by Samsung C&T Fashion Division

[Asia Economy Reporter Song Seung-yoon] KUHO, the contemporary brand of Samsung C&T Fashion Division, announced on the 25th that it will officially launch its golf line for the Fall/Winter 2022 season.

KUHO had previously introduced golf capsule collections in the Fall/Winter 2021 and Spring/Summer 2022 seasons. At that time, products combining modern design and relaxed silhouettes with efficient functionality received a positive response, leading to sold-out runs. Starting this season, the brand decided to develop golf wear as an official line. The number of products and supply scale have more than doubled compared to the Fall/Winter 2021 season. The sales channels have also expanded from select major stores to nationwide outlets.

Based on the brand identity, KUHO plans to present a golf line emphasizing modern sensibility and differentiated design. The collection consists of apparel and accessories in black, navy, and white colors, with subtle tones of lavender and purple as accents. Key items include tops with detachable sleeves that can be worn as short or long sleeves, two-way jumpers that can also be worn as vests, and bootcut pants with excellent elasticity. New items include knit vests and mini skirts featuring the signature stripe pattern, lightweight and voluminous air-jersey vests and jogger pants sets, and dresses designed to look like skirts layered over air-jersey tops. Additionally, hats and bags such as ball caps, bucket hats, and sun visors, along with socks featuring the KUHO logo pattern, were released together.

To commemorate the launch of the golf line, a customer event has been prepared. KUHO will hold a raffle event at SSF Shop for five days until the 29th, where customers can purchase new products including the golf line for 10,000 KRW. Customers who purchase golf line products worth over 600,000 KRW at nationwide stores and SSF Shop will receive a ball marker set. Customers who spend over 1,500,000 KRW will be given a half bag on a first-come, first-served basis.

A KUHO representative said, "Through two capsule collections, we have proven consumers’ high preference for KUHO golf’s differentiated design," adding, "Starting this Fall/Winter season, with a richer lineup, golfer customers will be able to create modern and feminine field looks."

This content was produced with the assistance of AI translation services.