Lotte Department Store Expands External and Preference Classes
Lotte Mart Strengthens Premium Parenting Classes

Lotte Department Store and Lotte Mart will begin registration for the Culture Center's fall semester starting on the 28th of this month.

Lotte Department Store and Lotte Mart will begin registration for the Culture Center's fall semester starting on the 28th of this month.

View original image

[Asia Economy Reporter Lim Chun-han] Lotte Department Store announced on the 24th that it will begin registration for the fall semester at its cultural center starting on the 27th of this month.


Lotte Department Store has increased the number of special outdoor classes and preference-based courses by more than 70% compared to the summer semester, focusing on raising the level and professionalism of the courses. Notably, classes taught directly by artists from the National Jeongdong Theater will be offered. Participants can learn not only the basics of traditional dance and percussion but also parts of performances directly from the artists. Additionally, in collaboration with Pivertier, a French flower school with a 50-year tradition, courses will bring the teaching methods of the main school in France to provide high-quality flower art lessons.


Premium taste trends are also reflected in the courses. In art classes, a private docent tour will be held to enjoy the exhibition of Shepard Fairey, the founder of the Obey brand and a world-renowned artist, together with a professional guide, focusing on themes such as war and the environment. Wine and whiskey classes will also be offered at Korea’s top luxury hotels.


Lotte Mart will begin recruiting members for the fall semester cultural center starting on the 28th. The number of courses has been increased by more than 10% compared to last summer. New courses strengthening parenting coaching by developmental areas have been opened, enhancing the exclusive premium parenting classes operated only at Lotte Mart. Various one-day special event lectures have been prepared to make Saturdays enjoyable and fulfilling for the whole family. Classes where participants can directly experience baby body care products sold at Lotte Mart and receive discount coupons after attending will be held, and a vegan cooking class will be introduced to meet the veganism trend, targeting consumers pursuing sustainable living and health.


Lotte Mart’s warehouse discount store, Max Sangmu Branch, will hold a basic wine class in collaboration with Bottle Bunker’s 3rd branch and Won Sang-hoon, director of the Korea International Sommelier Association. Registration is available at Lotte Mart stores in the Gwangju area, and over four sessions, participants can learn basic knowledge about wine, characteristics of wine varieties, and pairing with food.



A Lotte Mart official said, "We hope that the various offline experiential courses offered by the cultural center will bring great vitality to customers’ daily lives," adding, "We will continue to strive to offer diverse courses in the future."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing