Samsung Electronics President No Tae-moon: "New Foldable Phone, True Popularization"

Posted an article through Samsung Electronics Newsroom on the 21st
Last year, foldable phone shipments approached 10 million units

[Asia Economy Reporter Lim Hye-seon] "The new Galaxy foldable phone will open up a new world."

On the 21st, No Tae-moon, President of Samsung Electronics' Mobile Experience (MX) Division, stated through Samsung Newsroom ahead of the '4th Generation Foldable Phone Unpack' event scheduled for the 10th of next month, "When we introduced the Galaxy Fold product, it was considered radical, but in three years it has become a product loved by millions of people."

In an article titled "The True Popularization of Foldable Phones Approaching Right Before Our Eyes," President No predicted that the growth trend of foldable phones would continue. Last year, global foldable phone shipments approached 10 million units, more than tripling compared to the previous year. He said, "Foldable phones, which started as products for a small number of consumers, have rapidly become mainstream, bringing true popularization closer. Foldable phones have changed the way people use mobile devices and enabled a better lifestyle."

President No explained that foldable phones were born from the idea of making displays larger while making smartphone sizes smaller in a market dominated by flat rectangular smartphones. He said, "It was an opportunity to design products with new designs and provide differentiated experiences that were impossible with existing smartphones," adding, "By launching the first foldable phone in 2019 that overcame technical limitations, we changed the future of the industry."

President No revealed, "Among the total sales of Galaxy foldable phones, the ratio of Galaxy Z Flip to Galaxy Z Fold is 7 to 3." He explained that Z Flip users showed high satisfaction because they could express their individuality through bold colors and photo shooting using Flex Mode, while Z Fold was praised for enhancing work efficiency by enjoying multitasking performance on a screen twice as large.

President No said, "This year, we aimed to provide a richer and more optimized foldable experience with uncompromising improvements down to the smallest details so that customers can try new ways of use," adding, "This would not have been possible without open collaboration with partners who share a common will to continuously innovate mobile experiences." Samsung Electronics is cooperating with Google, Microsoft, and carrier partners to expand the foldable ecosystem. President No stated, "Samsung's goal is to develop technology that enriches human life."

This content was produced with the assistance of AI translation services.