[2022 Busan Motor Show] Park Ji-sung's 'Surprise Appearance'... Selected as Hyundai Motor World Cup Campaign Ambassador

Promotion of the 'Goal of the Century' Campaign at Hyundai Motor Booth

Jang Jae-hoon, CEO of Hyundai Motor Company (right), is presenting the 'Team Century' uniform to Park Ji-sung, the domestic ambassador, at the '2022 Busan International Motor Show' held at BEXCO, Busan on the 14th.
[Image source=Yonhap News]

[Asia Economy Reporter Kiho Sung] Hyundai Motor Company announced on the 14th that it has selected former national football team captain Park Ji-sung as the domestic ambassador for the carbon-neutral campaign "Goal of the Century," which will be held in conjunction with the "2022 FIFA World Cup" taking place in Qatar this November and December.

Hyundai revealed this information during the press day event of the 2022 Busan International Motor Show held at BEXCO in Busan on the morning of the same day. Park Ji-sung is currently serving as a club advisor for the professional football team Jeonbuk Hyundai.

Park Ji-sung, who is currently a club advisor for Jeonbuk Hyundai, surprised the press by appearing on stage during Hyundai's press conference that morning.

He will participate as a Korean member of "Team Century," composed of 11 members (or teams) with expertise in various fields, including former England national football player Steven Gerrard and BTS, Hyundai's global ambassadors.

He is expected to join Hyundai's various eco-friendly campaigns in Korea aimed at a sustainable future. Specific activities will be announced later.

Park Ji-sung said, "The final goal against Portugal in the 2002 Korea-Japan World Cup, which I consider my best goal, was achieved through the unity of all national team players with the goal of advancing to the round of 16. I will do my best to achieve the goals of the Goal of the Century campaign, which aims to create a sustainable world for future generations."

This content was produced with the assistance of AI translation services.