Shopping Chance for Beating the Heat Abundant Online

Coupang, 'Cool Big Sale! Summer Appliances' Event
Chance to Snag Summer Essentials at Tmon Budget Shopping Too

[Asia Economy Reporter Kim Cheol-hyun] Ahead of the full onset of summer heat, e-commerce companies are continuously preparing special events to help customers cope with the heat. Recently, as prices have soared, attention is also focused on opportunities to shop for a reasonable "summer survival" at affordable prices.

Coupang is currently holding the "Cool and Shocking Sale! Summer Appliances" event, offering popular summer home appliances at special discounted prices. This event gathers essential appliances to enjoy a comfortable summer ahead of the intense heat. It features a variety of popular appliances at reasonable prices, from cooling appliances like air conditioners and fans to essential appliances such as refrigerators and dryers.

Famous appliance brands such as Samsung, Shinil, Daewoo, Philips, Tefal, Carrier, Cuckoo, and Winia Dimchae are participating in this event. Popular products from each brand can be viewed at dedicated brand halls. There are also limited-time special price products newly released every Monday and Thursday for Wow members. Additionally, Coupang has prepared an opportunity to quickly get ready for the essential summer cooling appliance, the air conditioner, through the "Rocket Installation Air Conditioner" theme hall. Rocket Installation is a service where professional installers deliver and install the product, allowing customers to freely choose delivery and installation schedules from the next day up to two weeks after ordering according to their schedule. There are also theme halls for "Fans and Circulators" to help stay cool in summer and "Mosquito and Pest Repellent Devices" to deal with unwelcome summer insects.

At TMON's value-for-money product section called "Smart Shopping," customers can purchase summer essentials such as sunglasses, seasonal appliances, returned camping gear, and massage chairs at low prices. Smart Shopping is a store where TMON's product planners (MDs) carefully select and introduce products that are not sold at normal prices due to various reasons and circumstances, although they have no usage problems. This includes display items, returns due to simple change of mind, products with minor scratches during distribution, items nearing their expiration date, discontinued or overstocked products, and samples or trial packs made for marketing purposes.

In particular, due to the recent surge in prices, sales at Smart Shopping have increased about threefold compared to the previous month. TMON explained that the response to "value-for-money" products has appeared across all categories, reflecting customers' burdens from rising prices. Jung Jae-hoon, head of TMON's Smart Shopping TF, said, "Based on the expertise of professional MDs and collaboration with various brands, we are expanding the product range of Smart Shopping. We plan to actively discover products with good quality and reasonable prices to help customers struggling with rising prices."

This content was produced with the assistance of AI translation services.