Namyang Dairy, Actress Oh Na-ra Model Fermented Milk 'Wissen' New Advertisement Released
[Asia Economy Reporter Song Seung-yoon] Namyang Dairy Products announced on the 22nd that it has released a new advertisement for its stomach health specialized fermented milk product 'Wissen,' featuring actress Oh Na-ra as the model.
Wissen is Namyang Dairy Products' flagship fermented milk product launched in 2017. It was developed in collaboration with Green Cross Wellbeing and contains 230 billion probiotic lactic acid bacteria, with reduced sugar content. Last month, alongside the renewal of the existing product, 'Wissen Shine Muscat' was also newly released.
This advertisement is based on the concept of Wissen's strengthened 'Stomach Acid Project,' containing patented ingredients for stomach health. It features a lively commercial song combined with actress Oh Na-ra's cheerful dance.
To coincide with the new advertisement airing, a social media (SNS) event open to everyone is also being held. This event, running until the 27th, allows participation by watching the new advertisement on YouTube and leaving a comment. Participants will be entered into a draw to receive Wissen products.
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A Namyang Dairy Products representative said, "We hope many people will experience the stronger Wissen through the renewal," adding, "We will continue to strive to develop better products and provide various benefits."
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