"Binpole Kids Wear and Legoland GO" Samsung C&T Summer Event for Customers
[Asia Economy Reporter Song Seung-yoon] Samsung C&T Fashion Division's online-exclusive brand Beanpole Kids announced on the 21st that it will launch its representative products for the upcoming summer season and simultaneously hold a family-targeted promotion.
Beanpole Kids will give away two 1-day admission tickets to Legoland (10 winners) through a lottery to customers who purchase spring and summer season products worth over 50,000 KRW. Winners will be notified individually in early next month. Customers who purchase over 100,000 KRW will receive a Beanpole Kids-designed grip tok on a first-come, first-served basis, limited to 200 people.
Beanpole Kids also introduced styling options to enjoy the summer vacation coolly, targeting the hot weather. The outfits focus on comfortable and practical matching sets, pairing T-shirts and shorts featuring impressive Peanuts graphics with yellow sun caps that block strong summer sunlight. There is also a 3-piece set consisting of solid T-shirts, striped T-shirts, and shorts. Beanpole Kids released pique fabric matching sets in lavender, green, gray, and white colors with color-blocking details, as well as pique 7/10 sleeve matching sets designed with the brand’s signature tape color as a point.
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A Beanpole Kids representative said, "Ahead of the full-fledged heatwave, we launched new summer season products centered on matching sets, considering children's health and style," adding, "This promotion was prepared to provide enjoyable and meaningful experiences for families along with product purchases."
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