LF Kolhan Launches Collaborative Product with Global Sneaker Select Shop 'Atmos'
10th Anniversary of the 'Original Grand' Series
[Asia Economy Reporter Eunmo Koo] LF announced on the 17th that the American footwear brand 'Cole Haan,' which it operates in Korea, will release a collaborative product with the global sneaker select shop 'atmos' on the 18th.
This collaboration was promoted to commemorate the 10th anniversary of the birth of the representative product of Cole Haan, the 'ØriginalGrand.' The ØriginalGrand, which first appeared through a collaboration with Nike's Lunarlon, is a hybrid oxford shoe that offers optimal comfort during walking with innovative cushioning in the insole and outsole, combined with proprietary 'Grand OS' technology.
Atmos, which started as a small sneaker select shop in Harajuku, Tokyo in 2000, has grown into a globally influential multi-shop through collaborations with global brands such as Nike, Adidas, and Asics, as well as test launches of the latest products and differentiated marketing. It currently operates a total of 49 stores in global markets including Korea, the United States, and Southeast Asia.
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The ØriginalGrand series born from this collaboration incorporates atmos's unique sensibility. It uses a glossy gray stone color and suede material, applying zebra and leopard patterns differently on various parts to create a rare yet distinctive style. Additionally, the yellow color symbolizing Cole Haan is used as a point on the midsole and shoelaces to emphasize the brand heritage. This collaborative product will be exclusively released on the atmos online store on the 18th, priced at 289,000 KRW.
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