NongHyup Distribution Forms Sisterhood Tie with Pocheon Sohul NongHyup "A Model Case of Urban-Rural Win-Win"

(From the left) Kim Jaewon, head of Soheul Nonghyup, and Shin Youngho, CEO of Nonghyup Distribution, are posing for a commemorative photo after signing a sisterhood agreement to promote mutual cooperation and exchange between Nonghyup Distribution and Soheul Nonghyup.

[Asia Economy Reporter Yuri Kim] Nonghyup Distribution, which operates Nonghyup Hanaro Mart, announced on the 15th that it held a sisterhood alliance event for urban-rural coexistence with Soheul Nonghyup in Pocheon-si, Gyeonggi Province. The event was attended by Shin Young-ho, CEO of Nonghyup Distribution, Park Yoon-guk, Mayor of Pocheon, and Kim Jae-won, Chairman of Soheul Nonghyup.

The 'Nonghyup Distribution-Soheul Nonghyup Sisterhood Alliance Agreement' includes exchange and cooperation projects such as inviting each other to local events and exchanging information, discovering and jointly promoting cooperative projects, and securing stable supply and sales channels for agricultural products, based on the spirit of urban-rural coexistence, aiming for the rural areas, farmers, and Nonghyup to grow together.

Kim Jae-won, Chairman of Soheul Nonghyup, expressed gratitude to the executives and employees of Nonghyup Distribution for traveling a long way to Soheul-eup, Pocheon-si, and stated, "Through the sisterhood alliance with Nonghyup Distribution, we will strive to create a model case of coexistence between rural and urban areas."

Shin Young-ho, CEO of Nonghyup Distribution, emphasized, "I hope that this sisterhood alliance between Nonghyup Distribution and Soheul Nonghyup will not be a one-time event," and added, "To commemorate 'Urban-Rural Exchange Day' on July 7, we will visit again in early July to help farms that are short of labor."

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