SSG.com Unveils Largest First Half '2022 Living Fair'

SSG.com '2022 Living Fair'

[Asia Economy Reporter Jeon Jinyoung] SSG.com is hosting the largest living category event of the first half of the year.

According to SSG.com on the 12th, from the 13th to the 19th, a week-long "2022 Living Fair" will be held, offering up to 60% discounts on living products including furniture, interior accessories, bedding, and kitchenware. They have prepared a total volume worth 10 billion KRW, selecting popular products from over 200 brands for the first half of the year and summer season items.

The most eye-catching event is the furniture sale targeting summer interior demand. Jacomo's fabric sofas offer up to a 10% discount upon purchase, along with additional benefits such as components worth up to 200,000 KRW or an extra 100,000 KRW discount depending on the model. Popular furniture from Sidiz, Deskker, Buzz, and Dongseo Furniture can also be explored.

An interior accessories event, which allows easy changes to home ambiance, will also be held. Premium brand lighting products from Fritz Hansen and Artemide will be offered at up to 10% discounted prices.

Summer bedding and bedroom furniture are also prepared. Tempur bedding is sold at up to 27% off, while cooling material bedding from Basum and Allermang is offered at up to 50% discount. Simmons bedroom furniture provides an additional 5% discount coupon and up to 100,000 KRW reward points, along with gifts and a 100% winning product review event.

SSG.com also offers card company-specific billing discounts of up to 10% that can be additionally applied to event products.

Jo Yoonkyung, head of the Living MD team at SSG.com, said, "Since May until the 8th, sales of premium living products and summer season items have increased by 30% and 50% year-on-year respectively, showing growing demand ahead of summer and the rainy season," adding, "We hope this event will be an opportunity to purchase seasonal living products reasonably."

This content was produced with the assistance of AI translation services.