TakeOneCompany Partners with YG Entertainment for 'Zombie Culture Club' NFT Project
[Asia Economy Reporter Kim Bo-kyung] TakeOne Company announced on the 8th that it has signed a strategic partnership with YG Entertainment for the 'Zombie Culture Club' NFT project.
Zombie Culture Club is a content NFT project with a contrarian worldview of "zombies acting to purify the Earth." It is jointly promoted by TakeOne Company, the producer of 'BTS World,' Film Monster, the producer of 'All of Us Are Dead,' and Ice Cream Studio, the producer of 'Dudadadung.'
YG Entertainment has elevated the status of K-pop through high-quality music and concert stages by artists based on its unique producing system. Its actor management capabilities are also excellent, with many Hallyu stars under its management, and it is promoting various new businesses utilizing entertainment intellectual property (IP) and content across diverse business sectors.
The Zombie Culture Club project has expanded to cover various industries in the content field through partnerships with SLL (formerly JTBC Studio) in April and now with YG. Going forward, the project partners of Zombie Culture Club plan to sequentially produce follow-up content sharing the project's worldview in fields such as games, dramas, and 3D animation. The Zombie Culture Club NFTs are expected to offer various ownership benefits, including airdrops and whitelists for the next NFT issuance, secondary copyrights, and token mining.
Jung Min-chae, CEO of TakeOne Company, said, "With the partnership with YG Entertainment, the Zombie Culture Club project has established a content value chain encompassing various fields," adding, "We will actively proceed with cooperative projects with partners to further strengthen competitiveness in the global content market."
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A YG Entertainment official stated, "We are actively promoting content development in various ways to enhance the brand value of our artists and are expanding a wide range of new businesses," and added, "This collaboration with TakeOne will be a new opportunity to accelerate our approach to diverse markets."
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