Korea Center Malltail's Overseas Direct Purchase "Dahaejum" Service Sales Increase by 157%

[Asia Economy Reporter Lim Chunhan] Korea Center announced on the 31st that the sales of the Dahaejum service on the overseas direct purchase platform Malltail have significantly increased.

According to Korea Center, from January to May this year, Dahaejum service sales increased by 157% and the number of orders increased by 14% compared to the same period last year. These figures compare the sales amount and number of orders purchased using the Dahaejum service from major stores in the US, Germany (Europe), the UK, Japan, and China.

Dahaejum is a purchasing agency service that allows one to proceed with purchasing and shipping products from major shopping malls such as Amazon, eBay, Taobao, Macy's, and Rakuten in a one-stop manner without knowing the local language, using just one Malltail application (app) ID.

A Malltail official said, “In addition to the 88 global stores currently offered, we plan to introduce specialized brands such as luxury goods and golf through the Dahaejum service,” adding, “Furthermore, we will implement related services in all eight countries where our logistics centers are established to enable purchasing products from various overseas stores.”

This content was produced with the assistance of AI translation services.