XGOLF Expands Golf Practice Centers... Opens 'ShowGolf Yeouido Branch'

Installation of 'MEVO+', the pitch analysis device of 'FlightScope' at all batting cages on the 6th floor
Infinite putting scenarios possible with AR putting practice range featuring augmented reality technology

The 6th-floor hitting bay equipped with FlightScope at Show Golf Yeouido.
[Photo by X Golf]

[Asia Economy Reporter Kim Jong-hwa] 'ShowGolf Yeouido Branch,' the first indoor golf practice facility operated by XGOLF, the largest golf booking service in Korea, will open on the 25th. It is the second ShowGolf branch following 'ShowGolf Town Gimpo Airport Branch.'

XGOLF has been operating ShowGolf Town Gimpo Airport Branch, the largest outdoor golf practice range in Seoul, and has gained attention for its differentiated concept from other golf practice facilities. Instead of a standardized golf practice range, it adopted the slogan 'Golf Playground,' transforming into a space where the whole family can enjoy.

Located near 63 Square in Yeouido, ShowGolf Yeouido Branch was created inheriting ShowGolf's unique brand identity. Hip graffiti decorates the entire 6th and 7th floors where the Yeouido branch is located in a vibrant manner. The graffiti is not the only element adding to the lively atmosphere. Green lights installed in the corridors, stand tables, and sound equipment add fun elements reminiscent of a rock bowling alley.

Additionally, targets are attached to the front netting, allowing players to hear a strong impact sound upon hitting. In front of the hitting bays, approach lines and circular targets are provided to practice approach shot accuracy.

The Yeouido branch has a total of 38 hitting bays, with 'MEVO+,' a ball flight analyzer from Flightscope, installed at all bays on the 6th floor. Flightscope, a global high-tech company headquartered in the U.S., made headlines by signing an exclusive distribution contract with XGOLF for the first time in Korea. Through MEVO+, customers can view 16 swing data points such as ball launch speed, distance, and spin rate in real-time on monitors to correct their posture. MEVO+ will also be sequentially introduced to the 7th-floor bays.

The Yeouido branch also features an AR putting practice area that simulates the feel of natural grass. It accommodates up to six people for practice and integrates augmented reality into the putting green to create infinite putting scenarios.

Kim Sung-jin, head of XGOLF, said, "The opening of the Yeouido branch, inheriting ShowGolf's brand identity, clearly shows XGOLF's direction. ShowGolf is like a mascot that represents XGOLF's character among its diversified businesses." He added, "We ask for great interest in XGOLF's efforts to break away from the conventional stereotypes of the golf industry and rewrite golf culture."

This content was produced with the assistance of AI translation services.