Volvo Cars Korea Launches Online Edit Shop
[Asia Economy Reporter Choi Dae-yeol] Volvo Cars Korea opened an online edit shop called the Volvo Lifestyle Shop on the 23rd. Customers can purchase items reflecting Swedish lifestyle as well as limited edition products exclusively for Volvo customers, and access various events hosted by Volvo. Currently, travel suitcases, Boston bags, and wagons are being sold, with plans to expand the item selection in the future.
Hot Picks Today
"How Much Will They Get?" 600 Million vs. 460 Million vs. 160 Million... Samsung Electronics DS Division's 'Three Wallets Under One Roof'
- Opening a Bank Account in Korea Is Too Difficult..."Over 150,000 Won in Notarization Fees Just for a Child's Account and Debit Card" [Foreigner K-Finance Status]②
- Samsung Electronics Labor and Management Reach Dramatic Agreement on Eve of Strike After 6 Months; 10.5% of Semiconductor Performance to Be Distributed
- Room Prices Soar from 60,000 to 760,000 Won and Sudden Cancellations: "We Won't Even Buy Water in Busan" — BTS Fans Outraged
- "Who Is Visiting Japan These Days?" The Once-Crowded Tourist Spots Empty Out... What's Happening?
They also decided to operate an application page for experiential programs to strengthen customer ownership. Next month, to promote the plogging culture, they will hold the ongoing campaign "Hey, Plogging," which has been running since 2019, and introduce limited edition packages. Iman Sik, Executive Director of Volvo Cars Korea, said, "It is a new digital cultural platform that embodies the 'Swedish Luxury Lifestyle' that Volvo Cars aims for."
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.