KOLMAR Korea Becomes Owner of Global KOLMAR After 32 Years Since Establishment

[Asia Economy Reporter Moon Hyewon] Kolmar Korea has become the owner of the global KOLMAR brand after 32 years since its founding.

Kolmar Korea Holdings announced that it has acquired 100% of the global trademark rights for ‘KOLMAR’ from American Kolmar, the original company of Kolmar established in 1921. This is the first case in the history of the cosmetics, pharmaceuticals, and health functional foods industries where a Korean company has acquired the brand trademark rights from a global headquarters.

Vice Chairman Yoon Sanghyun said in the founding anniversary speech, “The ownership of the KOLMAR brand, which started in the United States 100 years ago, has shifted from the U.S. to Korea, meaning that Kolmar Korea has become the center of Kolmar worldwide after 32 years since its founding,” adding, “This is a symbolic event reaffirming that K-Beauty is a leading force in the global cosmetics market, and we will continue to strengthen our presence decisively.”

Through this trademark acquisition, Kolmar Korea Holdings will have exclusive rights to the KOLMAR brand in major global markets. This will enable a reduction in the time required to avoid trademark conflicts when entering key overseas countries, facilitating rapid business advancement in the global market.

They also plan to accelerate their global market expansion. Kolmar Korea is currently building a North American Technology Sales Center in New Jersey, USA, aiming to operate it within this year as a business hub for targeting the North American market. Along with the production bases acquired in 2016, PTP in the USA and CSR in Canada, they plan to establish a forward base in North America capable of promptly responding to local policies and market changes.

To maximize synergy from the KOLMAR trademark acquisition, the U.S. corporation PTP will be renamed KOLMAR USA, and the Canadian corporation CSR will be renamed KOLMAR CANADA. They plan to actively utilize the well-recognized KOLMAR brand locally to expand their customer base in the North American region.

They are also preparing to establish a base in Singapore this year to pioneer the Southeast Asian and Middle Eastern markets. Starting with the cosmetics business, they plan to gradually expand their business areas to pharmaceuticals and health functional foods. Additionally, in February, they signed a business agreement with the International Beauty Industry Trade Association (IBITA) to exclusively develop and produce cosmetics for export customers in the Middle East and North Africa, actively advancing their efforts to secure a foothold in the Middle Eastern market.

This content was produced with the assistance of AI translation services.