Gwangju Business Agency Launches Full-Scale Support for Data Analysis and Utilization for SMEs

[Asia Economy Honam Reporting Headquarters Reporter Park Jin-hyung] The Gwangju Economic Employment Promotion Agency held a kickoff meeting for the '2022 Small and Medium Enterprise Data Analysis and Utilization Support Project' on the 13th at the Seoul office of the Korea Intelligent Information Society Agency.

Through this, they plan to establish a foundation for the transition to a data economy and actively promote support projects for small and medium enterprises in Gwangju Metropolitan City to create a self-sustaining ecosystem for data utilization.

The '2022 Small and Medium Enterprise Data Analysis and Utilization Support Project,' led by the Ministry of Science and ICT and the National Information Society Agency (NIA), was prepared to revitalize the local economy and foster a self-sustaining data industry ecosystem in the region by providing data-based consulting specialized for small and medium enterprises and local industries, which have been stagnated due to the prolonged COVID-19 pandemic, thereby opening new markets and creating jobs.

This year, NIA selected three executing organizations including the 'Gwangju Economic Employment Promotion Agency,' 'Goyang City,' and 'Incheon Technopark.' Among them, Gwangju Metropolitan City is newly selected, and the 'Gwangju Economic Employment Promotion Agency' is the only one. NIA expressed its intention to simultaneously support these three regions in the future to expand the discovery of excellent cases of data utilization by small and medium enterprises tailored to regional characteristics.

With this project selection, the Gwangju Economic Employment Promotion Agency secured a total project budget of 500 million KRW by obtaining 250 million KRW in government grants (national funds) and a 250 million KRW cash investment commitment from Gwangju Metropolitan City, and plans to provide data analysis and utilization consulting to small and medium enterprises in Gwangju Metropolitan City that lack human and financial resources.

As a support organization for small and medium enterprises in the Gwangju area, the Gwangju Economic Employment Promotion Agency is promoting various projects to create a business environment and advance a customized enterprise support system. Through this project, they will select 20 local small and medium enterprises from various industries to provide opportunities for data analysis and utilization capability diagnosis and consulting support.

The main content of this project is to match small and medium enterprises that have data analysis demands but face difficulties such as cost issues with data-specialized companies. The project includes ▲providing customized data analysis and utilization consulting for demand companies, ▲matching customized solutions to solve company-specific issues such as data analysis, visualization, and process improvement, ▲creating experiential jobs to train data specialists, and ▲raising awareness and promotional activities for data utilization by small and medium enterprises. It is expected to strengthen the data utilization expertise of small and medium enterprises in Gwangju Metropolitan City and improve utilization outcomes.

Small and medium enterprises wishing to participate in the data analysis and utilization support project can refer to the notices on the promotion agency’s website or contact the Gwangju Economic Employment Promotion Agency Hanam Innovation Support Center.

Park Sung-soo, director of the Gwangju Economic Employment Promotion Agency, stated, “To overcome the economic crisis of local small and medium enterprises and strengthen their competitiveness, a digital transformation based on data is essential. We promise to provide the best support so that local small and medium enterprises can create digital transformation models utilizing data in all areas such as product and service planning, manufacturing processes, and sales marketing.”

This content was produced with the assistance of AI translation services.