Nongshim Launches High-Protein Snacks 'Uwahan Kongchip and Cheese Chip'
[Asia Economy Reporter Eunmo Koo] Nongshim announced on the 12th that it will launch high-protein snacks ‘Uwahan Kongchip’ and ‘Uwahan Cheesechip’ in line with the recent trend of preferring high-protein foods for health and nutrition supplementation.
Uwahan Kongchip and Cheesechip feature a protein content of 11.9%, which is 2 to 3 times higher than that of conventional snacks. In particular, the low-temperature cooking method preserves the unique taste and aroma of beans and cheese while maintaining a crispy texture. Additionally, each product is shaped to resemble peas and cheese, adding visual enjoyment. The brand name ‘Uwahan’ combines the word ‘elegance,’ meaning premium snack, with the exclamation ‘Wow.’
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A Nongshim official said, “These snacks are perfect for consumers who consider both taste and nutrition,” adding, “We plan to continuously introduce premium snacks that can satisfy various consumer needs in the future.”
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