K Shopping Launches Front Hair Perm Kit 'Rolliperm'... "The Only Patented Product in Korea"

The Lolly Perm front hair perm kit sold by K Shopping.

[Asia Economy Reporter Lim Chunhan] K Shopping announced on the 28th that it has launched the front hair perm kit ‘Rolliperm’ through joint planning and development with W Tanosi.

Rolliperm is a self front hair perm kit using perm capsules, patented after 3 years and 6 months of research by an active hair designer in Gangnam. Unlike existing products that require multiple applications of chemicals, the capsule bursts inside the hair roll to create the perm, making it easy to use. It provides volume and curling effects lasting up to 4 weeks with a single use, and contains hair care ingredients to minimize hair damage.

K Shopping plans to expand the development of new brands and products to target not only the main customer base of home shopping in their 40s and 50s but also the younger generation familiar with online and mobile platforms, and to enhance competitiveness through differentiated co-planned products (NPB).

A KT Alpha official said, “We will make every effort to sell Rolliperm by utilizing not only domestic partnered e-commerce but also overseas platforms such as Shopee.”

This content was produced with the assistance of AI translation services.