SPC Group Launches 'Win-Win Onion Bread' to Support Onion Farmers Facing 'Price Collapse'

SPC Group employees are loading Muan onions onto a truck.

[Asia Economy Reporter Moon Hyewon] SPC Group has stepped up to support onion farmers in Muan, Jeonnam, who are struggling to secure sales channels due to COVID-19. On the 6th, SPC Group announced that, as part of its ‘ESG (Environment, Social, Governance) Happy Win-Win Project,’ it will carry out activities to help Muan onion farmers in collaboration with the National Agricultural Cooperative Federation.

SPC Group’s Paris Baguette recently launched six types of ‘Muan Onion Bread.’

The National Agricultural Cooperative Federation plans to donate Muan Onion Bread to neighbors in need and volunteers involved in COVID-19 quarantine activities through its nationwide agricultural cooperative banks.

Muan Onion Bread features the harmonious taste of ‘sweet and salty’ using Muan onions, which grow exposed to sea breezes, giving them a crisp texture and rich aroma.

Hwang Jaebok, CEO of Paris Baguette, said, "Following last year, we decided to support the Muan onion farmers facing difficulties together with the National Agricultural Cooperative Federation this year as well," adding, "We will continue to steadily carry out ESG management activities that expand win-win cooperation with farmers."

Meanwhile, since 2012, SPC Group has signed memorandums of understanding (MOUs) with local farms such as Yeongcheon mini apples and Gangjin paprika to launch related products. In January 2014, it also signed the ‘Happy Co-Growth Agreement’ with the Ministry of Agriculture, Food and Rural Affairs to purchase 1 trillion won worth of domestic agricultural and livestock products, continuously striving for coexistence with farmers.

This content was produced with the assistance of AI translation services.