8 Small and Medium SO Companies Collaborate on Content Production for Regional Coexistence

Seeking Revitalization of Local Economy and Tourism Affected by COVID-19

The Korea Cable TV Broadcasting Association announced on the 28th that eight individual SO companies have joined hands through local broadcasting to revitalize the regional economy, which has been depressed due to COVID-19, and to coexist with the local community. The photo shows participants taking a commemorative photo at the business agreement ceremony. Photo by Korea Cable TV Broadcasting Association

[Asia Economy Reporter Minyoung Cha] Eight individual SOs of the Korea Cable TV Broadcasting Association have joined hands to revitalize the local economy, which has been stagnated due to COVID-19, and to promote mutual growth with local communities through regional broadcasting.

On the 28th, eight domestic small and medium SOs including Geumgang Broadcasting, Seogyeong Broadcasting, JCN Ulsan Central Broadcasting, KCTV Gwangju Broadcasting, KCTV Jeju Broadcasting, Pureun Broadcasting, Nam Incheon Broadcasting, and CCS Chungbuk Broadcasting held the 'Individual SO Business Agreement Ceremony for Regional Mutual Growth' at the Korea Cable TV Broadcasting Association's main conference room.

The participating broadcasters plan to exchange news content that promotes local festivals, culture, and events, and engage in external publicity. They will also jointly produce broadcasting programs introducing local attractions and specialties, and seek ways to revitalize the local economy, which has been depressed due to COVID-19.

Furthermore, they plan to jointly promote cooperative projects for the development of local governments and regional organizations, as well as collaborative projects to advance regional broadcasting. Although individual SOs have raised their voices together amid rapid changes in the domestic pay-TV market such as mergers and acquisitions (M&A) and the emergence of a crisis in cable TV, this is the first time they have signed an official exchange agreement.

Lee Han-oh, president of the National Individual SO Development Association and CEO of Geumgang Broadcasting, emphasized, “Since COVID-19, local self-employed businesses are at a crossroads between life and death, and the local economy has also deteriorated significantly. Now is the time for small and medium SO regional broadcasting to find its role and actively engage in regional mutual growth.”

This content was produced with the assistance of AI translation services.