[Asia Economy Reporter Minji Lee] Hyundai Motor Securities announced on the 25th that the viral videos for ‘H-Mobile’ (MTS) and ‘The Herb’ (MyData) have surpassed 400,000 views within four weeks of being released on YouTube.


Produced to promote Hyundai Motor Securities' digital platforms to the general public, including the MZ generation, the videos are composed of two parts each for ‘H-Mobile’ and ‘The Herb’. So far, a total of four videos have been released with the following copy: ▲Stock information made easier, holding on made shorter, know your money! Money is rising! ▲Asset management made easier, retirement preparation made shorter, know your money! Money is growing!


A Hyundai Motor Securities official said, “Before producing the videos, we put a lot of thought into how to approach customers in a fresh way,” adding, “We will continue to release various content that appeals not only to the MZ generation but to the entire public.”



Meanwhile, Hyundai Motor Securities, which opened ‘THE Herb’ MyData service on the 21st as the first among small and medium-sized firms, is accelerating its digital transformation by conducting a large-scale app launch event for 10,000 new customers (~until 4/30).


This content was produced with the assistance of AI translation services.

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