Ottogi Opens Brand Experience Space 'O'Kitchen Studio'... "Strengthening Consumer Communication" View original image

[Asia Economy Reporter Song Seung-yoon] Ottogi announced on the 24th that it has opened a new brand experience space called 'O'kitchen Studio' to expand its touchpoints with consumers.


Located in Nonhyeon-dong, Seoul, 'O'kitchen Studio' was established to provide consumers with opportunities to directly experience the brand and products through various online and offline cooking classes. In addition to classes with culinary researchers and chefs, there are online cooking classes that can be taken without spatial restrictions, as well as self-cooking classes designed for pairs such as couples or friends.


'O'kitchen Studio' consists of a cooking space designed to be as comfortable as home, a photo zone styled for taking pictures of beautifully plated dishes, and a dining area where participants can immediately enjoy the food they have prepared. To create a convenient cooking environment, cooking tools such as LG Electronics' 'DIOS Microwave Oven Objet Collection,' 'DIOS Induction Electric Range,' and Lock&Lock's 'Decore Series' are provided.


All classes are free of charge, and detailed information including class schedules and participation applications can be found on the official Instagram of 'O'kitchen Studio.'



An Ottogi representative said, "The newly opened 'O'kitchen Studio' is a space designed to allow people to naturally experience the brand and products through the joy of cooking and sharing food together," adding, "We will continue to offer differentiated brand experiences through various programs and expand our touchpoints with consumers."


This content was produced with the assistance of AI translation services.

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