Hwangridan-gil Selected for Ministry of Culture, Sports and Tourism Smart Tourism City Contest

Infrastructure for Empirical Application of Smart Tourism Elements by Year-End

Gyeongju Hwangridan-gil.

Gyeongju Hwangridan-gil.

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[Asia Economy Yeongnam Reporting Headquarters Reporter Dongguk Lee] Gyeongbuk Province announced on the 9th that Gyeongju City's project "Again a Millennium! Gyeongju-ro ON" was finally selected in this year's Smart Tourism City Creation Project competition hosted by the Ministry of Culture, Sports and Tourism.


This competition selected 12 candidate project sites nationwide after the first written evaluation in January, and after the second on-site demonstration and presentation evaluation held last month, six final sites were selected.


Among the 12 candidate sites nationwide, Gyeongbuk Province's "Gyeongju Hwangridan-gil" and "Yeongju Modern History and Culture Street" were selected and received 50 million KRW in national funding for detailed project planning and on-site demonstrations.


In the second evaluation selecting six project sites nationwide, Gyeongju City was finally selected, securing a total project budget of 7 billion KRW, including 3.5 billion KRW in national funding.


The creation of smart tourism cities is a project to implement service infrastructure for the empirical application of technology-based smart tourism elements targeting specific areas with many domestic and international tourists, as the proportion of individual travelers increased due to COVID-19 and the demand for smart tourism services reflecting different preferences and needs grew.

Concept of Smart Tourism City Gyeongju Project.

Concept of Smart Tourism City Gyeongju Project.

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With this selection, an integrated platform that can quickly reflect tourists' needs will be established, shifting from the existing passive and static tourism to a system where domestic and international travelers can easily obtain and book information on accommodations, transportation, food, and other tourist attractions. Tourism operators will also be able to easily upload, integrate, and manage their products.


Additionally, at the Hwangridan-gil Traveler Lounge, located on the main street of Hwangridan-gil and combining online and offline elements, real-time conversations between travelers and operators using the metaverse will provide travel information and more.


Furthermore, media facades and gamification linked with nearby tourist attractions around Hwangridan-gil (Daereungwon, Cheomseongdae, Donggung Palace and Wolji Pond, Woljeonggyo Bridge, etc.) will be introduced to add smart attractions blending the past and present.



Kim Sang-cheol, Director of the Culture, Tourism and Sports Bureau of Gyeongbuk Province, said, "Gyeongju, a representative tourist destination in Korea that every citizen has visited at least once, will create a smart tourism ecosystem centered on Hwangridan-gil, a representative tourist spot for the MZ generation, serving as an opportunity for the local tourism industry to leap forward innovatively."


This content was produced with the assistance of AI translation services.

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