CWI Successfully Concludes 'California Wine Alive Tasting 2022'
[Asia Economy Reporter Eunmo Koo] The California Wine Institute (CWI) announced on the 7th that the 'California Wines Alive Tasting 2022' held on the 4th was successfully concluded.
This event focused on 'Alive,' one of the core messages of CWI's new global brand campaign 'Golden State of Mind' announced last year.
A total of 27 importers showcased over 300 varieties of California wines at the tasting event, which also featured a tasting corner themed around this year's featured production region, 'Lodi.' The tasting, held in three sessions, was attended by about 400 wine industry professionals and was successfully conducted.
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The seminars held twice, in the morning and afternoon, also received great responses from participants. The seminars were conducted via real-time video connection with experts from California, covering the topics 'IWCA's Efforts for Decarbonization of the Wine Industry' and 'Old Vine Zinfandel from the Lodi Region.'
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