[Asia Economy Reporter Park So-yeon] IBK Investment & Securities maintained a buy rating on Kia, setting a target price of 120,000 KRW.


According to FN Guide on the 6th, IBK Investment & Securities recently released a report on Kia stating, "Positive changes are emerging in global brand awareness due to the brand relaunch, and structural profitability improvements are occurring through incentive reductions and EV profitability enhancements."


Lee Sang-hyun, a researcher at IBK Investment & Securities, commented, "It is positive in that the company presented a corporate value vision based on confidence in achieving a market capitalization of 100 trillion KRW by 2026."


Kia outlined four core goals for its 2030 mid-to-long-term strategy: ▲ global sales of 4 million units ▲ accelerating electrification transition by selling 1.2 million electric vehicles ▲ applying autonomous driving systems and connectivity features to all new vehicles ▲ achieving global No.1 position in the PBV market.


Kia plans to pursue quantitative growth by starting with a global sales target of 3.15 million units this year, reaching 3.86 million units in 2026, and 4 million units in 2030.



For the 2026 mid-to-long-term targets, Kia set ▲ sales revenue of 120 trillion KRW ▲ operating profit of 10 trillion KRW ▲ operating profit margin of 8.3%. Through this, the company aims to achieve a market capitalization of 100 trillion KRW in 2026, three times the 33 trillion KRW recorded in 2021.


This content was produced with the assistance of AI translation services.

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