'Fit Firefighter Calendar' Sales Revenue and Donations of 100 Million Won Fully Support Burn Patients

17 Active Firefighters, Photographer Oh Jung-seok, GS Retail, and Others Participate for Social Contribution

[Asia Economy Reporter Lim Cheol-young] The Seoul Fire and Disaster Headquarters announced on the 2nd that the sales proceeds and donations from the "Fit Firefighter Hope Sharing Calendar," launched on November 9 last year, have been delivered to the Hallim Burn Foundation and will be used to support low-income burn patients.

The total donations raised through last year's Fit Firefighter Hope Sharing Calendar project amounted to 107 million KRW, combining sales proceeds, private company donations, and joint fundraising by the Community Chest of Korea.

The calendar production involved 17 active firefighters, photographer Oh Jung-seok, GS Retail, SSEM Company, and Two Hands. SSEM Company and Two Hands were responsible for calendar design, production, and delivery, while GS Retail and 10x10 participated in sales and promotion.

In addition to the support from many citizens who purchased the calendar, the fundraising included participation from the Community Chest of Korea, Hangang Sacred Heart Hospital, and the LG Twins baseball team. LG Twins player Go Woo-seok participated in the 2021 season by donating 20 calendars per save, and 119 Leo, an upcycling company for firefighting suits, contributed by joining a joint home shopping donation event, helping to promote the calendar project.

Due to the recent spread of COVID-19, the donations were delivered to the social welfare corporation Hallim Burn Foundation without a separate ceremony and will be used to cover medical expenses for low-income burn patients. According to the Hallim Burn Foundation, a total of 209 burn patients have been supported through the Fit Firefighter Hope Sharing Calendar project since its inception. The beneficiaries are mainly severely burned patients facing financial difficulties, selected since the project began in 2015.

Over the past eight years, 95,250 copies of the Fit Firefighter Hope Sharing Calendar have been sold, raising a total of approximately 880 million KRW in proceeds and donations, all of which have been donated to the Hallim Burn Foundation.

Choi Tae-young, head of the Seoul Fire and Disaster Headquarters, said, “We deeply appreciate everyone who participated in supporting low-income burn patients despite the difficulties caused by COVID-19. Going forward, Seoul Fire will continue to fulfill its duty to protect the safety of our society while also contributing to the spread of a culture of sharing.”

This content was produced with the assistance of AI translation services.