"Targeting the Online Food Market"... SSG.com Signs Business Partnership Agreement with Daesang

On the 23rd, Lee Gang-deok, Head of Sales Headquarters (left), and Hwang Woon-gi, Head of Product Headquarters at SSG.com, are taking a commemorative photo.

[Asia Economy Reporter Lim Chun-han] SSG.com announced on the 24th that it has signed a Joint Business Partnership (JBP) agreement with Daesang to lead the online food market and expand consumer brand experiences.

Through this agreement, the two companies will open the Daesang brand hall on the 28th, showcasing shopping content such as new product previews and cooking recipes. Product experience groups will also be recruited and operated monthly through the brand hall. Popular clip videos from the brand magazine and Daesang's social media (SNS) accounts will be introduced together.

Seasonal trend-based special exhibitions and exclusive events focusing on popular items in SSG.com's dawn delivery service will be expanded. Large-scale promotions called 'Brand Day' will be operated quarterly, centered on Daesang's major brands such as Cheongjeongwon and Jongga Jip.

To commemorate the opening of the brand hall, SSG.com and Daesang will hold a joint promotion from the 28th to the 13th of next month. A special exhibition offering Daesang's representative brand products at up to half price will be held, along with a lottery event for customers who purchase event products and recruitment for new product experience groups.

An SSG.com official said, "We expect synergy from combining the advantages of SSG.com's brand hall, which offers diverse shopping content, with Daesang's product competitiveness," adding, "We will continue to collaborate with various brands to provide consumers with differentiated shopping experiences."

This content was produced with the assistance of AI translation services.