Sancheong Expo Organizing Committee Conducts Policy Discovery 'Post-it' Survey

Over 80 Submissions with Keywords: Healing, Therapy, Anti-Aging, Heo Jun, Donguibogam, etc.

The Sancheong Expo Organizing Committee conducted a Post-it survey.

[Asia Economy Yeongnam Reporting Headquarters Reporter Choi Soon-kyung] The Organizing Committee of the 2023 Sancheong World Traditional Medicine Anti-Aging Expo held a 'Post-it' survey to discover promotional strategies and policies for the 2023 Sancheong Expo.

The committee announced on the 16th that from the 4th to the 14th, they conducted a Post-it idea survey targeting the committee's secretariat and Sancheong County Office employees.

This survey distributed Post-its of various shapes and colors to employees to encourage them to freely express creative ideas without burden.

The survey contents included Expo keywords, one-line messages, ideas and improvements for the successful hosting of the Expo.

Among over 80 survey submissions, the most frequently mentioned keywords for the Sancheong Expo were healing, cure, anti-aging, wellness, Heo Jun, and Donguibogam.

Promotional strategies and policies proposed included inviting famous YouTubers for Donguibogam Village experience promotions, selling Expo character merchandise, operating traditional infused liquor experience booths, and experiencing the famous doctor Heo Jun through the metaverse, among various other ideas.

The committee plans to develop the ideas discovered through this survey into 'killing content' and various exhibition and experience events, utilizing them in establishing promotional strategies. Additionally, the submitted Post-its will be attached to the committee's bulletin board to provide visual interest.

The Sancheong County branch of the National Public Officials Labor Union participated in idea discovery by awarding prizes worth about 20,000 won through a raffle to employees who took part in the survey.

Min Yang-geun, head of the Expo Organizing Committee, said, "It became an opportunity for all employees to communicate for the successful hosting of the Expo," adding, "We will continue to foster an atmosphere for idea discovery to lead changes in the new era."

The 2023 Sancheong World Traditional Medicine Anti-Aging Expo, under the theme "Promise of the Future, Traditional Medicine in the World," will be held as a government-approved international event for 35 days from September 15 to October 19, 2023, at Sancheong's Donguibogam Village and the Korean Medicine Medical Cluster area.

This content was produced with the assistance of AI translation services.