Jeju Dream Tower Complex Resort, 'Hallasan Soju Cocktail' Popular

Four Cocktails Including 'Jeju Sling' and 'Jeju Margarita'
Presented by World-Class Mixologists

Jeju Dream Tower Complex Resort, Four Types of 'Hallasan Soju Cocktails'.

[Asia Economy Reporter Kim Yuri] Lotte Tour Development announced on the 16th that the four types of 'Hallasan Soju Cocktails,' first introduced on the 14th of last month through six food and beverage outlets at the Grand Hyatt Jeju within the Jeju Dream Tower Complex Resort, are gaining popularity.

Lotte Tour Development stated, "A total of 810 Hallasan Soju Cocktails have been sold over the past month," adding, "Sales are increasing as word of mouth spreads."

Hallasan Soju, a representative local liquor of Jeju that has been passed down through four generations since its inception in 1950, is made using Jeju volcanic bedrock water drawn from 70 meters below sea level. It is popular not only among tourists but also mainly among the MZ generation (Millennials + Generation Z).

Despite limited operations due to COVID-19, nearly 40,000 bottles (39,644 bottles) have been sold within the Jeju Dream Tower Complex Resort over the course of one year since its opening. Annual sales of 40,000 bottles of soju at a domestic hotel is an unprecedented record.

The Hallasan Soju Cocktails, created with the participation of world-class mixologists from the Grand Hyatt Jeju, come in four varieties based on 'Hallasan 21' and 'Heobeoksul.' Heobeoksul is a Jeju liquor made by adding honey to Jeju volcanic bedrock water and fermenting it using a low-temperature fermentation method with long-term aging in oak barrels. It has also been served at banquets during various international summits.

The cocktails based on Hallasan 21 include 'Ssohito,' which adds apple mint and apricot brandy, and 'Apricot Sour,' which adds Italicus (liqueur) and lemon juice for a refreshing taste. These can be enjoyed at the resort's 'Pocha,' 'Cafe 8,' and 'Noknamu.'

The premium soju cocktails based on Heobeoksul are 'Jeju Sling' and 'Jeju Margarita.' They are offered at the 38th-floor 'Steak House,' as well as 'Lounge 38' and 'Yumeyama.'

This content was produced with the assistance of AI translation services.