LG Electronics Teams Up with Blackdove... "Enjoy NFT Digital Art on Signage"
NFT Digital Art Platform Installed on LED Signage
Providing Experience to Enjoy Works by Famous Artists
LG Electronics partners with global digital art platform company Blackdove to provide NFT artwork viewing services on LED signage. The photo is an example image showing artwork displayed on LED signage installed in a luxury home.
View original image[Asia Economy Reporter Park Sun-mi] LG Electronics is integrating an NFT (Non-Fungible Token) digital art platform into its LED signage.
On the 16th, LG Electronics announced that it has partnered with Blackdove, a global digital art platform company headquartered in Miami, USA, to embed Blackdove's digital art platform into LED signage supplied to the global market. Blackdove provides a high-definition digital art viewing platform in over 50 countries worldwide and has secured works from more than 400 renowned artists.
LG signage customers can experience artworks by artists such as Jonathan McCabe, Kenneth Wayne, Megan Cheng, Frank Lefebvre, and Jamie Scott, selected by Blackdove's professional curators. Digital art subscribed to or purchased via the Blackdove mobile app can also be enjoyed on LG LED signage.
The digital art service from Blackdove will be implemented on various sizes and resolutions of LED signage, including LG's Micro LED signage MAGNIT (series name: LSAB), LG Cableless LED (series name: LSAA), LG LED All-in-One (series name: LAEC), and Ultra Slim (series name: LSCB). Through LED signage installed in business spaces such as corporate lobbies and galleries, as well as cinema rooms in luxury homes, LG plans to offer customers a new experience of enjoying artworks.
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Baek Gi-moon, Head of LG Electronics' ID Business Division (Executive Vice President), said, “We will strive to provide customer experiences that go beyond the traditional role of commercial displays by collaborating broadly across various fields.”
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