Coffee Bay Revamps Mobile Membership Service

[Asia Economy Reporter Moon Hyewon] Coffeebay announced on the 15th that it has renewed and reopened its mobile membership service to strengthen service competitiveness.

The newly revamped Coffeebay membership app allows customers to navigate stores, browse menus, order, and pay all at once. It also features prepaid card gifting, coupon usage, and Bay (stamp) accumulation functions, focusing on enhancing customer convenience.

The membership system has been significantly revamped to offer more diverse benefits according to membership tiers. The membership tiers are Family, Silver, Gold, and VIP, determined by the number of Bays earned per manufactured beverage.

Simply signing up for membership assigns the 'Family' tier, and accumulating 1 Bay upgrades the member to the 'Silver' tier. Upon upgrading to Silver, members receive one Americano coupon and one size-up coupon each.

After Silver, accumulating 40 Bays upgrades the member to 'Gold,' and upon entering this tier, members receive Americano, size-up, and 500 won discount coupons.

After Gold, accumulating 70 Bays upgrades the member to 'VIP,' who receive additional benefits including Kaya toast and extra shot coupons on top of the Gold tier benefits.

Additionally, there is a continuous benefit where an Americano coupon is issued upon accumulating 10 Bays or charging more than 30,000 won.

This content was produced with the assistance of AI translation services.