Jeongeup-si Introduces 'Bomb Call' to Block Illegal Advertisements

[Jeongeup=Asia Economy Honam Reporting Headquarters Reporter Kim Jaegil] Jeongeup City in Jeonbuk announced on the 9th that it has introduced and is operating an automatic warning call system, known as the "bomb call," to block illegal advertisements.

Since 2020, the city has steadily increased the number of targets and calls sent through this system. As a result, last year, automatic warning calls were sent to about 50 illegal advertising companies, and approximately 60%, or 30 companies, voluntarily handled the issue by "suspending or disconnecting their numbers."

This system automatically makes calls at intervals of 5 to 20 minutes to phone numbers listed on illegal banners and flyers related to obscenity, decadence, loans, and more.

By continuously calling to inform about outdoor advertising violations and sending fine warning messages, it disables operators from conducting telemarketing.

The city systematically manages illegal advertisements by adjusting call intervals based on the number of violations and advertisement content, and stops automatic calls once it confirms that the illegal advertising has ceased.

Especially to enhance enforcement effectiveness, this year the system has been expanded to 23 eup, myeon, and dong districts, and computer training on the system has been completed for advertising officers in these districts.

The automatic call sender number changes with each call, and about 200 random numbers have been prepared in case illegal advertisers block the sender numbers.

The city aims to eradicate illegal advertising activities that cause social problems and establish a proper advertising culture through this system.

A city official said, "The automatic warning call system is expected to suppress the occurrence of illegal advertisements and greatly help improve advertisers' awareness. We will take the lead in creating a more pleasant urban environment by expanding operations to eup, myeon, and dong districts."

Jeongeup=Asia Economy Honam Reporting Headquarters Reporter Kim Jaegil gjg7070@asiae.co.kr

This content was produced with the assistance of AI translation services.