Flex for Me... The Popularity of 'Self Seol Gifts'

[Asia Economy Reporter Moon Hyewon] Recently, the ‘M Economy (Me+Economy)’ trend, which pursues consumption that enhances the value of one’s own taste and style among the MZ generation, has gained momentum, making ‘self Lunar New Year gifts’ stand out during this year’s Lunar New Year holiday.

According to the distribution industry on the 31st, Innisfree has introduced a limited edition ‘2022 Lucky New Year Box’ specially available during the Lunar New Year holiday, filled with wishes to support the start of the new year 2022. The Lucky New Year Box includes the ‘Retinol Ampoule Box,’ ‘Black Tea Treatment Essence Box,’ and ‘Black Tea Ampoule Box,’ each composed of three options of lucky boxes per item. When purchasing a lucky box, a special promotion offers either one full-size product of the same item or a sample kit as a gift.

The Retinol Ampoule is an ampoule containing retinol ingredients developed through the Innisfree Green Innovation Lab, caring for everything from the beginning of troubles to pores and blemish marks, resulting in clear skin texture. It applies Innisfree’s unique ‘Jeju Cica LiposomlogyTM’ technology, a formulation that reduces skin irritation by 88%, and has passed six safety tests, allowing daily care morning and night even for sensitive skin with various concerns.

The Black Tea Treatment Essence, ideal for intensive skin care during the Lunar New Year holiday, is also available through this promotion. Since its release on the 20th, it has gained much popularity, providing smooth and radiant transparent skin from multiple angles by helping skin exfoliation turnover care and improving skin texture with just seven days of use.

KGC Ginseng Corporation has prepared the ‘2022, Cheer Up 20s’ campaign for the MZ generation ahead of the Lunar New Year. All new members in their 20s who join the Jeong Kwan Jang Members receive 10,000 Jeong Kwan Jang points, and customers who spend over 100,000 KRW at Jeong Kwan Jang stores or over 30,000 KRW at the Jeong Kwan Jang Mall can enter an event to win 10 bottles of Jeong Kwan Jang Vitality, awarded to 2,022 winners respectively.

Jeong Kwan Jang Vitality is an ampoule-type health drink combining 6-year-old red ginseng concentrate with traditional ingredients such as ginger, jujube, goji berry, omija, astragalus, and vitamins B and C, allowing easy energy replenishment with just one bottle. The Jeong Kwan Jang Vitality Energy Box, released exclusively for KakaoTalk Gift, contains 20 bottles of ‘Jeong Kwan Jang Vitality (20mL),’ providing a month’s worth of energy with one bottle per day, making it popular as a holiday gift among the MZ generation and office workers.

Grand Josun Jeju has launched the ‘Lucky New Year’s Day’ package to offer a relaxing and comfortable stay for recharging after a year of hard work during the Lunar New Year holiday. The package includes a one-night stay in a cozy and warm room, breakfast for one at Aria, and access to Grand Josun Jeju’s Garden Pool and Peak Point Pool, allowing guests to fully enjoy a vacation dedicated to themselves.

This content was produced with the assistance of AI translation services.