Call for Nominations for ‘Jongno with Beautiful Signboards’ Created Directly by Residents

Resident-Led '2022 Beautiful Signboard Street Project' Site Contest Open... Applications Accepted Until February 7, Up to 3 Million KRW Support Per Business in Areas with Many Livelihood Signboards or High Foot Traffic

Sungkyunkwan-ro Signboard After Improvement

[Asia Economy Reporter Park Jong-il] Jongno-gu is promoting the '2022 Beautiful Signboard Street Creation Project' to improve the urban landscape, and is accepting applications for target sites until February 7 to lead the project in a resident-led manner.

The targets are ▲areas within the region where small-scale livelihood signboards such as small businesses are concentrated ▲areas with high homogeneity of residents' interests due to clustering of the same industry ▲major tourist central zones, busy multi-dense areas such as large roadsides ▲single buildings with more than 10 clustered businesses ▲businesses within pilot project sections over 5 years old that have generated complaints.

If you wish to apply, you must form a resident council and submit the required documents through the local community service center under the chairman's name. The document forms must be downloaded directly from the Jongno-gu Office website or completed by visiting the community service center.

Through this call for applications, about 135 businesses will be selected, and a total of 400 million KRW will be supported, with up to 3 million KRW per business.

The selection of target sites will be finalized after reviewing the resident council's implementation capability, appropriateness of the signboard improvement project plan, efficient project promotion, and post-management measures, followed by hearing opinions from the relevant district.

For detailed information and related inquiries, the Urban Design Division's Advertisement Management Team will provide guidance.

Meanwhile, last year, Jongno-gu conducted a signboard project targeting areas such as Sungkyunkwan-ro 1-59, Changsin 6-ga-gil 38-66-1, and Changsin Ssangyong 2 Complex, removing a total of 218 illegal signboards and producing and installing 145 eco-friendly LED signboards centered on Hangul. As a result, buildings that were covered with old and poor-quality signboards regained their appearance, and the street atmosphere positively changed, gaining residents' approval.

An official from the district explained, “Since 2008, Jongno-gu has been steadily promoting the Beautiful Signboard Street Creation Project to create a pleasant living environment and improve the urban landscape.”

This content was produced with the assistance of AI translation services.