Alien Appears Again... Samsung Electronics CES2022 Teaser Video Draws Attention

Samsung Electronics 'CES 2022' teaser video capture

[Asia Economy Reporter Jeong Hyunjin] A woman dressed in an updo hairstyle and a dress reminiscent of the movie "Breakfast at Tiffany's" gazes at a shop window with "SAMSUNG" written on it. Suddenly, the shop window turns into a translucent glass, and the shadow of an alien appears.

This is a scene from a teaser video released on the 28th, one week before the world's largest electronics and IT exhibition, "CES 2022," which Samsung Electronics will hold in early January next year.

In the 30-second video released through Samsung Electronics Newsroom and YouTube, the woman startled by the alien shadow runs away, and several aliens wearing blue work uniforms appear, clean the shop window, then put up a Samsung CES 2022 poster with the theme "Together for the Future" on the glass before disappearing.

Samsung Electronics explained, "You will be able to experience Samsung Electronics' latest technologies and vision for a future of coexistence at CES 2022."

Earlier this year, Samsung Electronics also featured aliens as "special researchers" in the CES 2021 teaser. It seems they use the alien motif to raise expectations for new technologies, new products, and future visions.

Samsung Electronics is collaborating with the metaverse platform Zepeto to also unveil new products to be showcased at CES 2022 in the metaverse space "My House."

This content was produced with the assistance of AI translation services.