Mintit Hosts Customer Event Celebrating 'Annual Used Phone Transactions Surpass 1 Million Units' View original image

[Asia Economy Reporter Ki-min Lee] Mintit, a subsidiary of SK Networks, announced on the 27th that it will hold a customer event called 'Mintit Million Deal' to celebrate surpassing 1 million used phone transactions annually.


Mintit plans to hold a customer event on its website until January 17 next year, offering prizes such as the newly released Galaxy S phones (2 winners) and Starbucks Americanos (222 winners) scheduled for release next year.


Mintit explained that it aims to establish a culture of used phone distribution through technology-based services by promoting various marketing activities and platform enhancements, successfully surpassing 1 million used phone transactions around last Christmas. This figure is more than three times the approximately 300,000 units collected last year. The number of used phones donated through Mintit ATM has also exceeded 30,000 units.


This year, Mintit has conducted campaign activities linked to the new releases of Galaxy S and iPhone to enable used phone sales and donations. Additionally, Mintit ATM and Mintit Box have been installed in LG Uplus and KT stores, collaborating with all three major domestic telecom companies, expanding customer contact points to over 1,000 locations. Furthermore, customer convenience was enhanced by introducing chatbot consultation services and launching the PASS phone service.



A Mintit official stated, "We have been striving to establish the term 'Mintit' as a culture, referring to customers using Mintit ATM for used phone transactions," adding, "Since the business was fully launched in 2019, continuous technology development, marketing activities, and network expansion have led to customers taking out unused phones from their wardrobes and developing the habit of 'Mintiting' their old devices when purchasing new phones."


This content was produced with the assistance of AI translation services.

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