Who Will Take the Last Ride in This Year's Imported Cars '10,000 Units Club'?

Chrysler (Jeep) Leading... Lexus Also Within Sight

[Asia Economy Reporter Yoo Je-hoon] As the domestic imported car market is expected to record the highest sales volume ever this year, attention is focused on which brand will be included in the final '10,000-unit club.'

According to the Korea Automobile Importers & Distributors Association (KAIDA) on the 25th, six brands have surpassed 10,000 cumulative new car registrations from January to November this year: Mercedes-Benz, BMW, Audi, Volvo, Volkswagen, and Mini.

Mercedes-Benz and BMW maintained their first and second places with 69,400 units and 61,436 units respectively, while Audi (21,242 units), Volvo (13,635 units), Volkswagen (13,444 units), and Mini (10,413 units) also succeeded in joining the 10,000-unit club in order.

Among other brands, Chrysler (Jeep) and Lexus are close to the 10,000-unit club. Chrysler recorded 9,350 cumulative registrations from January to November, bringing it closer to the 10,000-unit club. With 750 new registrations in October and 650 in November, if this sales trend continues, it is highly likely to settle into the 10,000-unit club.

Lexus also reached a cumulative sales volume of 8,994 units until last month. Based on the popularity of the ES300h model, Lexus recorded 866 new registrations last month, so if sales increase slightly, it may also be included in the 10,000-unit club.

In the case of Chevrolet, unlike last year, it is uncertain whether it will be included in the 10,000-unit club. The cumulative sales volume until last month was 8,553 units, requiring about 1,500 more units to reach the 10,000-unit club, but last month's sales remained around 400 units. This is interpreted as being due to the semiconductor supply shortage for vehicles and the delay in the release of the Bolt EV and EUV, which were expected in the second half, due to battery issues.

Meanwhile, the total cumulative new registrations of imported passenger cars from January to November reached 252,242 units, a 3.6% increase compared to the same period last year.

This content was produced with the assistance of AI translation services.