GS The Fresh has started advance reservations for Lunar New Year gifts at over 300 stores nationwide until the 18th of next month.

GS The Fresh has started advance reservations for Lunar New Year gifts at over 300 stores nationwide until the 18th of next month.

View original image

[Asia Economy Reporter Lim Chun-han] GS The Fresh announced on the 23rd that it will begin advance reservations for Lunar New Year gifts at over 300 stores nationwide until the 18th of next month.


The advance reservation products consist of a total of about 80 items, including advance reservation products with discounts applied when reserved in advance and card discount products that offer discounts when paid with promotional cards. The discount rate for advance reservation products is up to 40%, and card discount products are discounted up to 30%.


Last year, the purchase proportion of advance reservation products among Lunar New Year gift sales was 37%, a significant increase from 27% two years ago. Accordingly, GS The Fresh moved the advance reservation schedule for the Lunar New Year about a week earlier than usual. In addition, in response to strengthened social distancing measures, the number of products available for delivery increased by 19% compared to the previous year.



A GS Retail official said, “This year’s Lunar New Year is earlier than usual, so the advance reservation event was also held about a week earlier,” adding, “We believe the 10% mobile gift certificate giveaway event, prepared to provide greater benefits to customers who make their purchase decisions early, will be a great help in choosing gifts.”


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing