Amorepacific, Ryeo Ja-yang Perfume Line... "The Scent of Jeju Mountain Breeze Gently Spreads"
[Asia Economy Reporter Seungjin Lee] Based on AmorePacific's 40 years of hair loss research assets, the premium hair brand ‘Ryeo’ has captured the scents of representative Korean regions.
The ‘Ryeo Jayang Perfume’ line consists of two types: the ‘Seoul Sunset’ line and the ‘Jeju Breeze’ line, each composed of two products?shampoo and treatment. These are functional products that alleviate hair loss symptoms and contain fragrances inspired by representative Korean regions.
The ‘Ryeo Jayang Hair Loss Care Seoul Sunset’ line features a floral scent capturing the atmosphere of Seoul’s sunset, removing 96% of scalp odor, and leaving a long-lasting fragrance on the hair after use.
The ‘Ryeo Jayang Hair Loss Care Jeju Breeze’ line is a musk-scented product that embodies the cozy and relaxed atmosphere of Jeju’s breezes even in winter, with a subtle lingering scent reminiscent of a high-end perfume.
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Free from potentially harmful ingredients such as silicone, it is mildly acidic and can be used on the scalp without burden. It contains itch-care ingredients, making it suitable for use during the dry changing seasons.
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