"Jiri-Renault Eco-Friendly Car Joint Venture Announcement Scheduled... Production in Busan"

[Asia Economy Reporter Bu Aeri] Major foreign media reported on the 21st that China's Geely Automobile and France's Renault Automobile will establish a joint venture to produce eco-friendly new cars and announced plans to soon produce them in Korea.

According to reports, Geely and Renault will launch a new brand specialized in plug-in hybrid vehicle models.

In August, the two companies announced plans to establish a joint venture (JV) for the joint development of eco-friendly vehicles.

The two companies are said to be developing a new car lineup using Geely's mid-size car platform, the 'Compact Modular Architecture' (CMA), which is also used by Sweden's Volvo Cars, in which Geely holds 100% ownership, and plan to unveil it soon.

Renault will focus on the design, sales, and marketing of the new brand's vehicles.

Geely has partnered with Renault, which has operated in Korea for 20 years, enabling it to establish a foothold for entering the Korean market.

Geely is reportedly considering producing gasoline engine and hybrid engine models of the sport utility vehicle (SUV) 'Link&Co 01' at Renault Samsung's Busan plant. Link&Co is a joint venture between Geely and Volvo.

For Renault, producing the Renault Samsung version of Link&Co vehicles in Busan could be an opportunity to strengthen its business in Korea.

This content was produced with the assistance of AI translation services.