Goobne Selects New Spokesperson Cha Seung-won... Launches 'Goobne Bulgeum Chicken'

[Asia Economy Reporter Moon Hyewon] G&Food, the operator of Goobne, announced on the 15th that it has appointed actor Cha Seungwon as its exclusive model and launched a new product, ‘Goobne Bulgeum Chicken.’

Goobne Bulgeum Chicken is named after the oven-grilled smoky flavor and the golden butter garlic sauce. The chicken, coated with seasoning, is generously topped with sweet golden butter garlic sauce, characterized by a spicy yet sweet taste. The butter garlic sauce neutralizes the spiciness, allowing consumers who find spicy flavors overwhelming to enjoy it deliciously.

The accompanying ‘Omae Bulmat Sauce’ can be used to make Korean-style spicy fried rice as a finishing touch. By finely chopping the leftover chicken and stir-frying it with rice, Omae Bulmat sauce, and seaweed flakes, you can enjoy a hearty meal called ‘chibap’ (chicken rice).

Goobne plans to release new advertisements featuring the new model Cha Seungwon for ‘Goobne Bulgeum Chicken’ along with various events. Currently, events are being held through the official Instagram channel ‘The Goobster,’ and anyone with an Instagram account can participate.

A Goobne representative explained, “Cha Seungwon’s healthy and cheerful atmosphere aligns well with Goobne’s brand image, which is why he was selected as the model.”

This content was produced with the assistance of AI translation services.